Saweetie Styled in Stereo
Saweetie brings her signature ICY GRL energy, wearing VIEREN in her “Birthday” music video with Tyga and YG.
Sam Heughan Wears VIEREN in Flaunt Magazine
Outlander star Sam Heughan reflects on life beyond Jamie Fraser, styled in the VIEREN Black Croc automatic watch
January 2025
A New Chapter Begins
After 11 seasons of time-traveling romance and kilts, Outlander star Sam Heughan is stepping into a new era—one shaped by spontaneity, self-discovery, and a thirst for real-world adventure. No longer bound by the script of a singular role, he’s embracing the unknown with a renewed sense of purpose and presence.
A New Chapter Begins
After 11 seasons of time-traveling romance and kilts, Outlander star Sam Heughan is stepping into a new era—one shaped by spontaneity, self-discovery, and a thirst for real-world adventure. No longer bound by the script of a singular role, he’s embracing the unknown with a renewed sense of purpose and presence.
In Flaunt’s latest Where Are We Going? issue, Heughan opens up about chasing freedom through unscripted road trips, seeking solitude on mountaintops, and confronting questions of intimacy and identity onscreen. It’s a portrait of a man unafraid to pause, pivot, and rediscover what truly moves him.
In Flaunt’s latest Where Are We Going? issue, Heughan opens up about chasing freedom through unscripted road trips, seeking solitude on mountaintops, and confronting questions of intimacy and identity onscreen. It’s a portrait of a man unafraid to pause, pivot, and rediscover what truly moves him.
Shot against cinematic landscapes in bold, expressive fashion—and grounded by our signature VIEREN Black Croc automatic watch—Heughan shows us what it means to evolve with intention, curiosity, and style.
Shot against cinematic landscapes in bold, expressive fashion—and grounded by our signature VIEREN Black Croc automatic watch—Heughan shows us what it means to evolve with intention, curiosity, and style.
“I feel like I’m no longer tied by Outlander… I’m on the precipice—the beginning of a new journey.”
Sam Heughan
“I feel like I’m no longer tied by Outlander… I’m on the precipice—the beginning of a new journey.”
Sam Heughan
CELEBRATE WITH VIEREN
Join the list for exclusive invites to future events
