
CRAFTSMANSHIP
EXPERIENCE LUXURY WATCHMAKING
We're proud to share every VIEREN automatic timepiece has been crafted by hand for over 6 months at our watchmaking studio in La-Chaux-de-Fonds, Switzerland. Recognized as a UNESCO World Heritage Centre for its outstanding contributions to horology, this historical region in the Jura Mountains known as "Watch Valley" is the birthplace of Swiss watchmaking.
EXPERIENCE LUXURY WATCHMAKING
We're proud to share every VIEREN automatic timepiece has been crafted by hand for over 6 months at our watchmaking studio in La-Chaux-de-Fonds, Switzerland. Recognized as a UNESCO World Heritage Centre for its outstanding contributions to horology, this historical region in the Jura Mountains known as "Watch Valley" is the birthplace of Swiss watchmaking.

CERTIFIED SWISS MADE
Globally revered as the gold standard, Swiss Made is a coveted designation given to the world's most well-crafted and reliable timepieces.

CERTIFIED SWISS MADE
Globally revered as the gold standard, Swiss Made is a coveted designation given to the world's most well-crafted and reliable timepieces.
Learn what makes a Swiss Made watch and why Switzerland is known for watchmaking (2 min)
Learn what makes a Swiss Made watch and why Switzerland is known for watchmaking (2 min)




PREMIUM MATERIALS
Utilizing 316L stainless steel, scratch-resistant sapphire crystal, and premium leathers for enduring beauty. Each automatic watch is made with responsibly-sourced materials and masterful craftsmanship to create modern heirlooms that transcend time.

PREMIUM MATERIALS
Utilizing 316L stainless steel, scratch-resistant sapphire crystal, and premium leathers for enduring beauty. Each automatic watch is made with responsibly-sourced materials and masterful craftsmanship to create modern heirlooms that transcend time.


PRECISE MECHANICS
Rectangular watches are incredibly difficult to engineer. The straight and curved edges require specialized machinery able to bevel high grade stainless steel from multiple angles with surgical precision.

PRECISE MECHANICS
Rectangular watches are incredibly difficult to engineer. The straight and curved edges require specialized machinery able to bevel high grade stainless steel from multiple angles with surgical precision.





HANDCRAFTED TO LAST
The intricate and steady hand work required to create an automatic watch requires years of training and experience. Every VIEREN luxury timepiece is hand-assembled by expert watchmakers for over 6 months and carefully inspected after each step to ensure long lasting wear.
COME BEHIND THE SCENES
See how VIEREN watches are made in Switzerland
COME BEHIND THE SCENES
See how VIEREN watches are made in Switzerland
