CELEBRATE V
Unlock priority access to VIEREN’s 5-Year Anniversary Collection, coming Spring 2025.
MODERN ARTISTRY, SWISS PRECISION
Express your unique style with modern Swiss automatic rectangular watches and discover limited edition collections by award-winning designer Sunny Fong.
MODERN ARTISTRY, SWISS PRECISION
Express your unique style with modern Swiss automatic rectangular watches and discover limited edition collections by award-winning designer Sunny Fong.
SWISS MADE EXCELLENCE
Meticulously handcrafted in La-Chaux-de-Fonds, Switzerland, VIEREN watches feature durable sapphire crystal, 316L surgical steel, and precision ETA-2671 automatic movements.
ICONIC RECTANGULAR DESIGN
Drawing inspiration from modernist architecture, VIEREN’s ultra-thin rectangular cases combine bold elegance with sleek functionality, creating a truly distinctive design.
SWISS MADE EXCELLENCE
Meticulously handcrafted in La-Chaux-de-Fonds, Switzerland, VIEREN watches feature durable sapphire crystal, 316L surgical steel, and precision ETA-2671 automatic movements.
ICONIC RECTANGULAR DESIGN
Drawing inspiration from modernist architecture, VIEREN’s ultra-thin rectangular cases combine bold elegance with sleek functionality, creating a truly distinctive design.
WHY JOIN VIEREN?
Be part of a global community celebrating Swiss artistry with exclusive luxury timepieces, designed for today’s modern watch collectors.
WHY JOIN VIEREN?
Be part of a global community celebrating Swiss artistry with exclusive luxury timepieces, designed for today’s modern watch collectors.
PRIORITY ACCESS
Be the first to explore new collections
LIMITED EDITION
Own exclusive collectible timepieces
LUXURY PACKAGING
Complimentary watch stand and box set
PRIORITY ACCESS
Be the first to explore new collections
LIMITED EDITION
Own exclusive collectible timepieces
LUXURY PACKAGING
Complimentary watch stand and box set
DISCOVER VIEREN'S LUXURY WATCHES
"Moments of modernism, architecture, things that are tone-on-tone... I tried to merge all those ideas into one watch."
Sunny Fong, VIEREN Creative Director
DISCOVER VIEREN'S LUXURY WATCHES
"Moments of modernism, architecture, things that are tone-on-tone... I tried to merge all those ideas into one watch."
Sunny Fong, VIEREN Creative Director
Sam Heughan in Black Croc
Saweetie in Gold Stereo Diamond
Leon Bridges in Gold Waves
OUR FIVE YEAR LEGACY
OUR FIVE YEAR LEGACY
2020
LAUNCH
VIEREN debuted with the OG Automatic Collection, introducing modernist-inspired rectangular timepieces that celebrated a new era in luxury.
2020
LAUNCH
VIEREN debuted with the OG Automatic Collection, introducing modernist-inspired rectangular timepieces that celebrated a new era in luxury.
2021
INNOVATION
Black Croc Watch debuted with a unique leather dial, showcased at VIEREN’s Soho pop-up during New York Fashion Week, marking the brand’s bold global entry.
2021
INNOVATION
Black Croc Watch debuted with a unique leather dial, showcased at VIEREN’s Soho pop-up during New York Fashion Week, marking the brand’s bold global entry.
2022
RECOGNITION
Jess Chow joined the GPHG Academy, the new White Croc special edition sold out, while VIEREN Black Diamond was styled on Tone Stith at the Grammy Awards.
2022
RECOGNITION
Jess Chow joined the GPHG Academy, the new White Croc special edition sold out, while VIEREN Black Diamond was styled on Tone Stith at the Grammy Awards.
2023
INFLUENCE
The Stereo Collection launched, featuring the Gold Stereo Diamond in Saweetie’s “Birthday” music video and solidifying its collector status at Windup Watch Fairs.
2023
INFLUENCE
The Stereo Collection launched, featuring the Gold Stereo Diamond in Saweetie’s “Birthday” music video and solidifying its collector status at Windup Watch Fairs.
2024
ACCLAIM
The Gold Waves timepiece received industry acclaim from HODINKEE and Revolution and was showcased at an immersive pop-up experience in Toronto.
2024
ACCLAIM
The Gold Waves timepiece received industry acclaim from HODINKEE and Revolution and was showcased at an immersive pop-up experience in Toronto.
2025
EXPANSION
Celebrating five years of innovation, VIEREN unveils the 5-Year Anniversary Collection and expands worldwide with international shipping.
2025
EXPANSION
Celebrating five years of innovation, VIEREN unveils the 5-Year Anniversary Collection and expands worldwide with international shipping.
Reserve your V-EDITION timepiece today.
Reserve your V-EDITION timepiece today.
GOING GLOBAL
Launching with our 5-Year Anniversary Collection, VIEREN will introduce international shipping so you can experience Swiss luxury, wherever you are.
POWER YOUR TIME
Created by Canada’s first female luxury watch founder, Jess Chow, and award-winning fashion designer, Sunny Fong, VIEREN crafts modern Swiss Made automatic timepieces that celebrate the art of luxury watchmaking.
