OG Automatic

MATTE WHITE

$1,800 USD100 Limited Edition

Matte White is a minimalist’s dream.

This modernist automatic watch goes with everything. Dress it up or dress it down to elevate your statement style. It’s a versatile essential that you’ll want to wear every day.

ETA-2671 AUTOMATIC MOVEMENT

CERTIFIED SWISS MADE

DESIGNED BY SUNNY FONG

ETA-2671 AUTOMATIC MOVEMENT

CERTIFIED SWISS MADE

DESIGNED BY SUNNY FONG

DESIGN
"Experimenting with the tone-on-tone shapes of Louise Nevelson sculptures and brutalist architecture."
Sunny Fong, Creative Director VIEREN
DESIGN
"Experimenting with the tone-on-tone shapes of Louise Nevelson sculptures and brutalist architecture."
Sunny Fong, Creative Director VIEREN
Reinventing a classic with the stark white dial, hand-applied matte white indices, and a matte white seconds hand — contrasted only by the signature 18K gold rehaut ring etched with minutes detail.
Carved from 316L stainless steel, the polished rectangular watch case and custom bracelet were thoughtfully designed to accentuate the curve of the wrist and for easy everyday comfort.
Reinventing a classic with the stark white dial, hand-applied matte white indices, and a matte white seconds hand — contrasted only by the signature 18K gold rehaut ring etched with minutes detail.
Carved from 316L stainless steel, the polished rectangular watch case and custom bracelet were thoughtfully designed to accentuate the curve of the wrist and for easy everyday comfort.
MOVEMENT

POWERED BY YOU

Certified Swiss automatic watch movements to tell time forever without a battery.
  • CALIBRE

    ETA-2671 automatic

  • FUNCTION

    Hours, minutes, seconds,
    date disc at 5 o'clock

  • POWER RESERVE

    44 hours

  • JEWELS

    25 jewels

  • FREQUENCY

    28,800 Vph

  • WATER RESISTANCE

    30 metres (3 ATM)

MOVEMENT

POWERED BY YOU

Certified Swiss automatic watch movements to tell time forever without a battery.
  • CALIBRE

    ETA-2671 automatic

  • FUNCTION

    Hours, minutes, seconds,
    date disc at 5 o'clock

  • POWER RESERVE

    44 hours

  • JEWELS

    25 jewels

  • FREQUENCY

    28,800 Vph

  • WATER RESISTANCE

    30 metres (3 ATM)

MATERIALS

HANDCRAFTED TO LAST

Every bespoke component is crafted in Switzerland with premium materials to last you a lifetime.

Certified Swiss Made


316L high grade stainless steel


Sapphire crystal with anti-reflective coating


Custom single-link seven-row bracelet and buckle


Signature 18K gold rehaut ring with minutes details

MATERIALS

HANDCRAFTED TO LAST

Every bespoke component is crafted in Switzerland with premium materials to last you a lifetime.

Certified Swiss Made


316L high grade stainless steel


Sapphire crystal with anti-reflective coating


Custom single-link seven-row bracelet and buckle


Signature 18K gold rehaut ring with minutes details

SIZE & FIT

STRIKINGLY SLIM

Gender neutral rectangular watches specially engineered to be only 9.2mm slim and the ideal size to universally fit every wrist for men and women.
  • CASE SIZE

    41.5mm x 27mm x 9.2mm

  • BRACELET SIZE

    135mm to 205mm

SIZE & FIT

STRIKINGLY SLIM

Gender neutral rectangular watches specially engineered to be only 9.2mm slim and the ideal size to universally fit every wrist for men and women.
  • CASE SIZE

    41.5mm x 27mm x 9.2mm

  • BRACELET SIZE

    135mm to 205mm

VIEREN matte white watch on wrist men lifestyle
VIEREN matte white watch on wrist women lifestyle
VIEREN matte white watch on wrist men lifestyle camera
VIEREN matte white watch on wrist women lifestyle

A PLACE IN YOUR HOME

Bring modernist style from wrist to home. Every VIEREN timepiece comes gifted with a sustainably designed vegan leather watch stand and matte black watch box to showcase and store your new limited edition timepiece.
VIEREN luxury watch packaging watch stand and watch box

GET IT ENGRAVED

Personalize your watch with an engraved message to celebrate this special moment.

A PLACE IN YOUR HOME

Bring modernist style from wrist to home. Every VIEREN timepiece comes gifted with a sustainably designed vegan leather watch stand and matte black watch box to showcase and store your new limited edition timepiece.
VIEREN luxury watch packaging watch stand and watch box

GET IT ENGRAVED

Personalize your watch with an engraved message to celebrate this special moment.

STYLED ON @vierentime

STYLED ON @vierentime

"I've been a huge fan of your watch since I received it. It's my daily wear. I'm really impressed by the ability to dress it up and down."

@joeysaturday
Toronto

"I like that it’s a bigger face and it’s almost like men’s style. I really like that look. It’s mixes masculine and feminine."

@meagan.enriquez
Toronto

"I've been a huge fan of your watch since I received it. It's my daily wear. I'm really impressed by the ability to dress it up and down."

@joeysaturday
Toronto

"I like that it’s a bigger face and it’s almost like men’s style. I really like that look. It’s mixes masculine and feminine."

@meagan.enriquez
Toronto

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