ICONIC MEN'S SWISS LUXURY WATCHES
Discover modern luxury automatic watches for men
MODERN LUXURY FOR MEN
Discover VIEREN’s luxury men's watches, where Swiss precision meets bold modern artistry. Designed by award-winning designer Sunny Fong and powered by Certified Swiss Made automatic movements, each limited edition mechanical masterpiece fuses striking form with timeless craftsmanship and technical excellence.
MODERN LUXURY FOR MEN
Discover VIEREN’s luxury men's watches, where Swiss precision meets bold modern artistry. Designed by award-winning designer Sunny Fong and powered by Certified Swiss Made automatic movements, each limited edition mechanical masterpiece fuses striking form with timeless craftsmanship and technical excellence.
CERTIFIED SWISS MADE
Handcrafted in La-Chaux-de-Fonds, Switzerland
AUTOMATIC ENGINEERING
Powered by ETA-2671 automatic movements
AWARD-WINNING DESIGNER
Modern rectangular designs by Sunny Fong
CERTIFIED SWISS MADE
Handcrafted in La-Chaux-de-Fonds, Switzerland
AUTOMATIC ENGINEERING
Powered by ETA-2671 automatic movements
AWARD-WINNING DESIGNER
Modern rectangular designs by Sunny Fong
DISCOVER VIEREN'S MENS WATCHES
"Moments of modernism, architecture, textures that are tone-on-tone... I tried to merge all those ideas into one watch."
Sunny Fong, VIEREN Creative Director
DISCOVER VIEREN'S MENS WATCHES
"Moments of modernism, architecture, textures that are tone-on-tone... I tried to merge all those ideas into one watch."
Sunny Fong, VIEREN Creative Director
GOLD WAVES
$9,000
This all-gold luxury rectangular watch fuses the artistry of sound with the precision of time. Its 3D bevelled skeleton dial creates dynamic visual rhythms, revealing the intricate workings of the Swiss ETA-2671 automatic movement. A true collector's piece, this limited edition watch symbolizes timeless luxury and exceptional craftsmanship.
Limited to 5 special edition pieces
GOLD WAVES
$9,000
This all-gold luxury rectangular watch fuses the artistry of sound with the precision of time. Its 3D bevelled skeleton dial creates dynamic visual rhythms, revealing the intricate workings of the Swiss ETA-2671 automatic movement. A true collector's piece, this limited edition watch symbolizes timeless luxury and exceptional craftsmanship.
Limited to 5 special edition pieces
BLACK DIAMOND
$5,500
Inspired by modernist architecture, this all-black luxury rectangular watch is a sculptural masterpiece. Showcasing 31 hand-set black diamonds on a geometric patterned dial, it’s encased in a sleek, scratch-resistant DLC-coated finish. A monochromatic statement piece that adds sophistication to any collection.
Limited to 100 exclusive pieces
BLACK DIAMOND
$5,500
Inspired by modernist architecture, this all-black luxury rectangular watch is a sculptural masterpiece. Showcasing 31 hand-set black diamonds on a geometric patterned dial, it’s encased in a sleek, scratch-resistant DLC-coated finish. A monochromatic statement piece that adds sophistication to any collection.
Limited to 100 exclusive pieces
MATTE WHITE
$3,500
A minimalist’s dream, this Swiss automatic watch features a tonal matte white dial, accented by an 18K gold rehaut ring within a sleek stainless steel rectangular case. Its understated elegance seamlessly transitions from casual to sophisticated moments, making it a versatile addition to your statement style.
Limited to 100 exclusive pieces
MATTE WHITE
$3,500
A minimalist’s dream, this Swiss automatic watch features a tonal matte white dial, accented by an 18K gold rehaut ring within a sleek stainless steel rectangular case. Its understated elegance seamlessly transitions from casual to sophisticated moments, making it a versatile addition to your statement style.
Limited to 100 exclusive pieces
BLACK CROC
$4,500
This luxurious black leather timepiece reimagines classic elegance with an innovative croc-patterned leather dial. The premium leather strap ensures superior comfort, while the sleek rectangular case transitions effortlessly from day to night. From meetings to evenings out, this timepiece offers effortless sophistication for any occasion.
Limited to 100 exclusive pieces
BLACK CROC
$4,500
This luxurious black leather timepiece reimagines classic elegance with an innovative croc-patterned leather dial. The premium leather strap ensures superior comfort, while the sleek rectangular case transitions effortlessly from day to night. From meetings to evenings out, this timepiece offers effortless sophistication for any occasion.
Limited to 100 exclusive pieces
GOLD STEREO DIAMOND
$12,500
Command attention with this gold diamond watch, inspired by the glamour of Studio 54. Featuring 93 hand-set natural diamonds on a stunning skeleton dial, this ultra-exclusive timepiece showcases exceptional Swiss craftsmanship. A bold addition to any celebration, it’s a coveted treasure for modern collectors.
Limited to 5 special edition pieces
GOLD STEREO DIAMOND
$12,500
Command attention with this gold diamond watch, inspired by the glamour of Studio 54. Featuring 93 hand-set natural diamonds on a stunning skeleton dial, this ultra-exclusive timepiece showcases exceptional Swiss craftsmanship. A bold addition to any celebration, it’s a coveted treasure for modern collectors.
Limited to 5 special edition pieces
“It’s my daily wear. I’m really impressed by the ability to dress it up and down.”
VERSATILE FOR EVERY MOMENT
VERSATILE FOR EVERY MOMENT
STATEMENT STYLE
Black Croc blends timeless style with modern versatility, effortlessly transitioning from casual to formal looks to power your time.
SPECIAL MILESTONES
Steel Stereo Diamond makes a striking statement with its 93 hand-set diamonds, ideal for the modernist who loves to stand out.
STATEMENT STYLE
Black Croc blends timeless style with modern versatility, effortlessly transitioning from casual to formal looks to power your time.
SPECIAL MILESTONES
Steel Stereo Diamond makes a striking statement with its 93 hand-set diamonds, ideal for the modernist who loves to stand out.
Unlock the World of VIEREN
Join our insider list for early access to limited edition drops and collector exclusives, curated for Swiss craftsmanship and modern design enthusiasts.
Unlock the World of VIEREN
Join our insider list for early access to limited edition drops and collector exclusives, curated for Swiss craftsmanship and modern design enthusiasts.
PRIORITY ACCESS
Be the first to explore new collections
LIMITED EDITION
Own exclusive collectible timepieces
LUXURY PACKAGING
Complimentary watch stand and box set
PRIORITY ACCESS
Be the first to explore new collections
LIMITED EDITION
Own exclusive collectible timepieces
LUXURY PACKAGING
Complimentary watch stand and box set
