Home Is Toronto
VIEREN celebrated its third anniversary with an intimate soirée at Salon Alo in Toronto, bringing together friends, collectors, and supporters to mark this milestone in the brand’s hometown. The luxury event space was transformed into a black and white wonderland to celebrate the launch of the White Croc Special Edition leather rectangular watch.
“It was so special to celebrate VIEREN’s 3rd year anniversary in our hometown of Toronto! We really felt the support and want to thank everyone for making it such a meaningful night together.”
Jess Chow, VIEREN Founder & CEO
Champagne, Cocktails, Caviar
Guests were greeted with champagne or their choice of VIEREN’s signature black or white “croctails”, created exclusively for VIEREN by Salon Alo’s bar sommelier. A light dusting of activated charcoal added VIEREN’s lucky icon onto each drink. The serviced caviar bar was a stand-out, accompanied by an oyster bar, and a selection of canapés offered throughout the night by one of Toronto’s best fine dining groups with two Michelin stars.

Introducing White Croc Leather
Marking Meaningful Moments Together
Thank you to everyone who joined us in celebrating three years of VIEREN. Join our email list for exclusive invitations to future events, collection launches, and updates from VIEREN.
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