CAMPAIGN
THE WHITE BALLOON
BECOMING THE NEW YOU
The White Balloon takes a thought-provoking look at the freedom of creativity and the power of imagination. Inspired by classic movies and modern art, this magical film follows style icons Nando Sirianni and Yuki Zhao as they befriend a large white balloon floating in front of them. Like a guiding light, they chase after it, eventually finding their way to the top.
BECOMING THE NEW YOU
The White Balloon takes a thought-provoking look at the freedom of creativity and the power of imagination. Inspired by classic movies and modern art, this magical film follows style icons Nando Sirianni and Yuki Zhao as they befriend a large white balloon floating in front of them. Like a guiding light, they chase after it, eventually finding their way to the top.
"Defining the new vanguard of what wearing luxury design feels like."
"Defining the new vanguard of what wearing luxury design feels like."
“White is the foundation for minimalism and it takes a level of confidence to wear white.”
Sunny Fong, VIEREN Creative Director
“White is the foundation for minimalism and it takes a level of confidence to wear white.”
Sunny Fong, VIEREN Creative Director
Nando Sirianni knows it always seems impossible until it’s done
Nando Sirianni knows it always seems impossible until it’s done
WHITE CROC
$2,850 USD
WHITE CROC
$2,850 USD
Yuki Zhao celebrates all the meaningful moments with inspired timepieces
WHITE CROC
$2,850 USDYuki Zhao celebrates all the meaningful moments with inspired timepieces
CELEBRATE WITH VIEREN
Join the list for exclusive invites to future events
