Best Rectangular Watches for Men: Trending Men's Timepieces
Discover top men's rectangular watches from luxury brands and explore unique timepieces for modern gentlemen.
STORIES
STORIES
Best Rectangular Watches - Top Luxury Brands from Cartier to JLC
Explore the top rectangular watches for men and women in 2025 and discover your luxury timepiece now.
November 2024
Top 10 Must-Have Rectangular Watches
Looking for an iconic rectangular watch to elevate your style? Rectangular watches are sophisticated accessories that exude elegance and individuality, perfect for any occasion. In this article, we highlight the top 10 luxury rectangular watches in 2025, showcasing their unique features and exceptional craftsmanship. From classic heritage to modern innovation, discover the perfect timepiece to match your taste.
WHAT YOU’LL LEARN
Top 10 Must-Have Rectangular Watches
Looking for an iconic rectangular watch to elevate your style? Rectangular watches are sophisticated accessories that exude elegance and individuality, perfect for any occasion. In this article, we highlight the top 10 luxury rectangular watches in 2025, showcasing their unique features and exceptional craftsmanship. From classic heritage to modern innovation, discover the perfect timepiece to match your taste.
WHAT YOU’LL LEARN
1. Cartier Tank
1. Cartier Tank
The Cartier Tank is an emblem of elegance and widely regarded as the first rectangular watch. Launched in 1917, its sleek case was inspired by the geometric shapes of World War I tanks, making it revolutionary for its time. With a classic Roman numeral dial and available in gold or stainless steel, the Tank has become a favourite among collectors. Over the years, it has adorned the wrists of many celebrities, including Jacqueline Kennedy and Princess Diana, further solidifying its status as a symbol of sophistication. As the pioneer of rectangular watch design, the Cartier Tank remains a quintessential luxury watch for any occasion.
The Cartier Tank is an emblem of elegance and widely regarded as the first rectangular watch. Launched in 1917, its sleek case was inspired by the geometric shapes of World War I tanks, making it revolutionary for its time. With a classic Roman numeral dial and available in gold or stainless steel, the Tank has become a favourite among collectors. Over the years, it has adorned the wrists of many celebrities, including Jacqueline Kennedy and Princess Diana, further solidifying its status as a symbol of sophistication. As the pioneer of rectangular watch design, the Cartier Tank remains a quintessential luxury watch for any occasion.
Model: Cartier Tank Must (Large)
Case Size: 33.7 x 25.5 x 6.6 mm
Movement: Cartier Quartz Calibre
Price: $3,500 USD
Case Size: 33.7 x 25.5 x 6.6 mm
Movement: Cartier Quartz Calibre
Price: $3,500 USD
Model: Cartier Tank Must (Large)
Case Size: 33.7 x 25.5 x 6.6 mm
Movement: Cartier Quartz Calibre
Price: $3,500 USD
Case Size: 33.7 x 25.5 x 6.6 mm
Movement: Cartier Quartz Calibre
Price: $3,500 USD
2. Jaeger Le-Coultre Reverso
2. Jaeger Le-Coultre Reverso
A symbol of the Art Deco era, the Jaeger-LeCoultre Reverso is renowned for its classic rectangular design. Launched in 1931, it was originally designed as a sports watch for polo players, featuring a rotating double-sided case that protected the watch face during matches and allowed for personal engravings. Over the years, the Reverso has evolved to incorporate intricate complications and tourbillons, highlighting Jaeger-LeCoultre's dedication to fine watchmaking. With its rich history and sophisticated engineering, the Reverso captivates collectors, embodying timeless luxury and craftsmanship.
A symbol of the Art Deco era, the Jaeger-LeCoultre Reverso is renowned for its classic rectangular design. Launched in 1931, it was originally designed as a sports watch for polo players, featuring a rotating double-sided case that protected the watch face during matches and allowed for personal engravings. Over the years, the Reverso has evolved to incorporate intricate complications and tourbillons, highlighting Jaeger-LeCoultre's dedication to fine watchmaking. With its rich history and sophisticated engineering, the Reverso captivates collectors, embodying timeless luxury and craftsmanship.
Model: JLC Reverso Classic Duetto
Case Size: 40 x 24 x 9.53mm
Movement: Manual Winding Calibre Manual Wind JLC Caliber 854B with 19 jewels and 42 hour power reserve
Price: $11,500 USD
Case Size: 40 x 24 x 9.53mm
Movement: Manual Winding Calibre Manual Wind JLC Caliber 854B with 19 jewels and 42 hour power reserve
Price: $11,500 USD
Model: JLC Reverso Classic Duetto
Case Size: 40 x 24 x 9.53mm
Movement: Manual Winding Calibre Manual Wind JLC Caliber 854B with 19 jewels and 42 hour power reserve
Price: $11,500 USD
Case Size: 40 x 24 x 9.53mm
Movement: Manual Winding Calibre Manual Wind JLC Caliber 854B with 19 jewels and 42 hour power reserve
Price: $11,500 USD
3. VIEREN Gold Waves
3. VIEREN Gold Waves
Introducing VIEREN Gold Waves, a modern luxury creation redefining the art of rectangular watches. Designed by award-winning designer Sunny Fong, this gender-neutral piece elevates Swiss luxury through innovative design and meticulous craftsmanship. Inspired by the glamour of Studio 54, Gold Waves showcases the concept of visible sound on your wrist. Its striking all-gold 3D bevelled dial and unique skeleton cutouts dynamically reflect light, showcasing the jewels of the reliable ETA-2671 automatic movement. Certified Swiss Made and limited to just 5 special edition pieces, Gold Waves is a distinctive addition to any collection, perfect for celebrating life’s special moments in style.
Introducing VIEREN Gold Waves, a modern luxury creation redefining the art of rectangular watches. Designed by award-winning designer Sunny Fong, this gender-neutral piece elevates Swiss luxury through innovative design and meticulous craftsmanship. Inspired by the glamour of Studio 54, Gold Waves showcases the concept of visible sound on your wrist. Its striking all-gold 3D bevelled dial and unique skeleton cutouts dynamically reflect light, showcasing the jewels of the reliable ETA-2671 automatic movement. Certified Swiss Made and limited to just 5 special edition pieces, Gold Waves is a distinctive addition to any collection, perfect for celebrating life’s special moments in style.
Model: VIEREN Gold Waves
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Self-Winding Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $5,850 USD
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Self-Winding Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $5,850 USD
Model: VIEREN Gold Waves
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Self-Winding Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $5,850 USD
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Self-Winding Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $5,850 USD
4. Tag Heuer Monaco
4. Tag Heuer Monaco
Introduced in 1969 to honour the prestigious Formula 1 race, the original Tag Heuer Monaco was the first square, waterproof automatic chronograph watch. Its sharp-edged design distinguished it from traditional round models, making a bold statement in the world of horology. Equipped with the innovative Chronomatic movement, featuring a microrotor and water resistance up to 100 metres, it set new standards in watchmaking excellence. The Monaco gained iconic status when Hollywood legend Steve McQueen wore it in the film Le Mans, cementing its legacy as a tribute to motorsport. Today, the this watch is celebrated for its rich heritage and remains a highly sought-after piece among watch enthusiasts and collectors alike.
Introduced in 1969 to honour the prestigious Formula 1 race, the original Tag Heuer Monaco was the first square, waterproof automatic chronograph watch. Its sharp-edged design distinguished it from traditional round models, making a bold statement in the world of horology. Equipped with the innovative Chronomatic movement, featuring a microrotor and water resistance up to 100 metres, it set new standards in watchmaking excellence. The Monaco gained iconic status when Hollywood legend Steve McQueen wore it in the film Le Mans, cementing its legacy as a tribute to motorsport. Today, the this watch is celebrated for its rich heritage and remains a highly sought-after piece among watch enthusiasts and collectors alike.
Model: Tag Heuer Monaco
Case Size: 39 x 39 x 14.3mm
Movement: Automatic Chronograph Monaco Calibre 11 with 59 jewels and 40 hours power reserve
Price: $8,000 USD
Case Size: 39 x 39 x 14.3mm
Movement: Automatic Chronograph Monaco Calibre 11 with 59 jewels and 40 hours power reserve
Price: $8,000 USD
Model: Tag Heuer Monaco
Case Size: 39 x 39 x 14.3mm
Movement: Automatic Chronograph Monaco Calibre 11 with 59 jewels and 40 hours power reserve
Price: $8,000 USD
Case Size: 39 x 39 x 14.3mm
Movement: Automatic Chronograph Monaco Calibre 11 with 59 jewels and 40 hours power reserve
Price: $8,000 USD
5. Rolex Cellini Rectangular
5. Rolex Cellini Rectangular
The Rolex Cellini Rectangular, launched in the 1960s, embodies the elegance synonymous with the Rolex brand. Crafted from precious metals like 18K white or yellow gold, it features a minimalist design with a clean dial, often adorned with understated markers and the signature Rolex crown. Powered by Rolex's in-house automatic movement, the Cellini Rectangular ensures exceptional precision and reliability. Its refined proportions make it suitable for both formal occasions and everyday wear, adding versatility to any collection. A testament to their commitment to quality, this Rolex Rectangular is an ideal choice for those seeking a timeless watch.
The Rolex Cellini Rectangular, launched in the 1960s, embodies the elegance synonymous with the Rolex brand. Crafted from precious metals like 18K white or yellow gold, it features a minimalist design with a clean dial, often adorned with understated markers and the signature Rolex crown. Powered by Rolex's in-house automatic movement, the Cellini Rectangular ensures exceptional precision and reliability. Its refined proportions make it suitable for both formal occasions and everyday wear, adding versatility to any collection. A testament to their commitment to quality, this Rolex Rectangular is an ideal choice for those seeking a timeless watch.
Model: Rolex Cellini Rectangular
Case Size: 28 x 47 x 14.4mm
Movement: Rolex Manual Winding Calibre 7040 with 21 jewels and 70 hour power reserve
Price: $15,000+ USD
Case Size: 28 x 47 x 14.4mm
Movement: Rolex Manual Winding Calibre 7040 with 21 jewels and 70 hour power reserve
Price: $15,000+ USD
Model: Rolex Cellini Rectangular
Case Size: 28 x 47 x 14.4mm
Movement: Rolex Manual Winding Calibre 7040 with 21 jewels and 70 hour power reserve
Price: $15,000+ USD
Case Size: 28 x 47 x 14.4mm
Movement: Rolex Manual Winding Calibre 7040 with 21 jewels and 70 hour power reserve
Price: $15,000+ USD
6. VIEREN Black Diamond
6. VIEREN Black Diamond
The VIEREN Black Diamond watch is a striking masterpiece drawing inspiration from modernist architecture. Its stealth black dial features 31 hand-set black diamonds on a subtle tonal geometric pattern, enhancing its bold design and statement style. The all-black exterior is crafted with a durable Diamond-like-Carbon (DLC) coating, while the sleek rectangular case merges contemporary aesthetics with sophisticated craftsmanship. Powered by a reliable Swiss Made automatic movement, Black Diamond captures the essence of monochromatic style, seamlessly transitioning from day to night to power your time.
The VIEREN Black Diamond watch is a striking masterpiece drawing inspiration from modernist architecture. Its stealth black dial features 31 hand-set black diamonds on a subtle tonal geometric pattern, enhancing its bold design and statement style. The all-black exterior is crafted with a durable Diamond-like-Carbon (DLC) coating, while the sleek rectangular case merges contemporary aesthetics with sophisticated craftsmanship. Powered by a reliable Swiss Made automatic movement, Black Diamond captures the essence of monochromatic style, seamlessly transitioning from day to night to power your time.
Model: VIEREN Black Diamond Watch
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic winding ETA-2671 with 25 jewels and 44 hour power reserve
Price: $3,500 USD
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic winding ETA-2671 with 25 jewels and 44 hour power reserve
Price: $3,500 USD
Model: VIEREN Black Diamond Watch
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic winding ETA-2671 with 25 jewels and 44 hour power reserve
Price: $3,500 USD
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic winding ETA-2671 with 25 jewels and 44 hour power reserve
Price: $3,500 USD
7. Seiko Essentials
7. Seiko Essentials
The Seiko Essentials Collection, launched in 1978, offers an ideal blend of classic design and practicality for everyday wear. This Seiko rectangular watch features a reliable quartz movement in a durable stainless steel case. Its white dial with Roman numerals enhances readability, while the black leather strap allows for seamless transitions from casual to formal settings. With water resistance up to 30 meters, this timepiece is both functional and stylish, making it a cherished addition to any collection. Effortlessly combining elegance and reliability, the Seiko Essentials watch is perfect for any occasion.
The Seiko Essentials Collection, launched in 1978, offers an ideal blend of classic design and practicality for everyday wear. This Seiko rectangular watch features a reliable quartz movement in a durable stainless steel case. Its white dial with Roman numerals enhances readability, while the black leather strap allows for seamless transitions from casual to formal settings. With water resistance up to 30 meters, this timepiece is both functional and stylish, making it a cherished addition to any collection. Effortlessly combining elegance and reliability, the Seiko Essentials watch is perfect for any occasion.
Model: Seiko Essentials SWR049
Case Size: 28.4 x 41.5 x 6.1mm
Movement: Quartz Caliber 4N30
Price: $195 USD
Case Size: 28.4 x 41.5 x 6.1mm
Movement: Quartz Caliber 4N30
Price: $195 USD
Model: Seiko Essentials SWR049
Case Size: 28.4 x 41.5 x 6.1mm
Movement: Quartz Caliber 4N30
Price: $195 USD
Case Size: 28.4 x 41.5 x 6.1mm
Movement: Quartz Caliber 4N30
Price: $195 USD
8. Longines Dolcevita
8. Longines Dolcevita
Originating in the 1990s, the Longines Dolcevita reflects the elegance of mid-century modern design with its refined rectangular shape. This Longines rectangular watch is inspired by the stylish aesthetics of the 1920s, featuring a classic dial with Roman numerals and options for diamond accents, making it suitable for both day and evening wear. The luxurious leather strap complements its sophisticated look, while exceptional craftsmanship ensures lasting quality. The Dolcevita is a cherished addition to any collection, embodying Longines' timeless dedication to sophisticated design.
Originating in the 1990s, the Longines Dolcevita reflects the elegance of mid-century modern design with its refined rectangular shape. This Longines rectangular watch is inspired by the stylish aesthetics of the 1920s, featuring a classic dial with Roman numerals and options for diamond accents, making it suitable for both day and evening wear. The luxurious leather strap complements its sophisticated look, while exceptional craftsmanship ensures lasting quality. The Dolcevita is a cherished addition to any collection, embodying Longines' timeless dedication to sophisticated design.
Model: Longines Dolcevita
Case Size: 23.3 x 37 x 7.2 mm
Movement: Quartz Calibre L178
Price: $1,750 USD
Case Size: 23.3 x 37 x 7.2 mm
Movement: Quartz Calibre L178
Price: $1,750 USD
Model: Longines Dolcevita
Case Size: 23.3 x 37 x 7.2 mm
Movement: Quartz Calibre L178
Price: $1,750 USD
Case Size: 23.3 x 37 x 7.2 mm
Movement: Quartz Calibre L178
Price: $1,750 USD
9. VIEREN Matte White
9. VIEREN Matte White
The VIEREN Matte White watch embodies minimalist elegance, featuring a clean, modern design with a sophisticated matte finish and rectangular shape. This versatile timepiece elevates your style with its sculptural tone-on-tone white dial and gold accents, reflecting the pinnacle of Swiss craftsmanship. Engineered for reliable performance, it boasts an automatic movement, making it not only visually stunning but also functional. With its clean lines and understated sophistication, the VIEREN Matte White watch is the perfect modern accessory for any occasion.
The VIEREN Matte White watch embodies minimalist elegance, featuring a clean, modern design with a sophisticated matte finish and rectangular shape. This versatile timepiece elevates your style with its sculptural tone-on-tone white dial and gold accents, reflecting the pinnacle of Swiss craftsmanship. Engineered for reliable performance, it boasts an automatic movement, making it not only visually stunning but also functional. With its clean lines and understated sophistication, the VIEREN Matte White watch is the perfect modern accessory for any occasion.
Model: VIEREN Matte White
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Self-Winding Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $2,250 USD
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Self-Winding Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $2,250 USD
Model: VIEREN Matte White
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Self-Winding Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $2,250 USD
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Self-Winding Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $2,250 USD
10. Bulova Sutton
10. Bulova Sutton
The Bulova Sutton is a refined timepiece that beautifully blends classic elegance with modern sensibilities. Featuring a sleek rectangular case and a polished stainless steel finish, it exudes sophistication in every detail. The white dial showcases minimalist hour markers and a convenient date window, enhancing its functionality. Complemented by a genuine leather strap, the Bulova Sutton is powered by a precise quartz movement, ensuring reliable performance. Its timeless aesthetic makes it perfect for transitioning effortlessly from day to evening wear, making it a versatile addition to any collection.
The Bulova Sutton is a refined timepiece that beautifully blends classic elegance with modern sensibilities. Featuring a sleek rectangular case and a polished stainless steel finish, it exudes sophistication in every detail. The white dial showcases minimalist hour markers and a convenient date window, enhancing its functionality. Complemented by a genuine leather strap, the Bulova Sutton is powered by a precise quartz movement, ensuring reliable performance. Its timeless aesthetic makes it perfect for transitioning effortlessly from day to evening wear, making it a versatile addition to any collection.
Model: Bulova Sutton
Case Size: 33 x 49 x 12.1mm
Movement: Automatic Movement Calibre 82S0 Automatic with 21 jewels and a 42 hour power reserve
Price: $350 USD
Case Size: 33 x 49 x 12.1mm
Movement: Automatic Movement Calibre 82S0 Automatic with 21 jewels and a 42 hour power reserve
Price: $350 USD
Model: Bulova Sutton
Case Size: 33 x 49 x 12.1mm
Movement: Automatic Movement Calibre 82S0 Automatic with 21 jewels and a 42 hour power reserve
Price: $350 USD
Case Size: 33 x 49 x 12.1mm
Movement: Automatic Movement Calibre 82S0 Automatic with 21 jewels and a 42 hour power reserve
Price: $350 USD
Honourable Mention: VIEREN Black Croc Leather Watch
Honourable Mention: VIEREN Black Croc Leather Watch
We couldn't have a Top 10 without mentioning our favourite rectangular leather watch: VIEREN Black Croc. This modern take on a classic design extends premium black leather from the strap onto the dial, showcasing meticulous Swiss craftsmanship. The sleek cuff-style watch features an ultra-thin stainless steel rectangular case and a premium black croc embossed calfskin leather strap. Its edgy aesthetic is complemented by a signature 18K gold rehaut ring and a reliable Swiss Made automatic movement. An ode to the designer's storied fashion career, Black Croc is an exceptional choice for the modern design enthusiast.
We couldn't have a Top 10 without mentioning our favourite rectangular leather watch: VIEREN Black Croc. This modern take on a classic design extends premium black leather from the strap onto the dial, showcasing meticulous Swiss craftsmanship. The sleek cuff-style watch features an ultra-thin stainless steel rectangular case and a premium black croc embossed calfskin leather strap. Its edgy aesthetic is complemented by a signature 18K gold rehaut ring and a reliable Swiss Made automatic movement. An ode to the designer's storied fashion career, Black Croc is an exceptional choice for the modern design enthusiast.
Model: VIEREN Black Croc
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Movement Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $2,850 USD
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Movement Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $2,850 USD
Model: VIEREN Black Croc
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Movement Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $2,850 USD
Case Size: 27 x 41.5 x 9.2mm
Movement: Automatic Movement Calibre ETA-2671 with 25 jewels and 44 hour power reserve
Price: $2,850 USD
BEST MENS RECTANGULAR WATCHES
Rectangular watches make a bold statement in men’s fashion, merging classic style with a modern edge. Designed for those who seek unique geometry and craftsmanship, these watches bring an elevated touch to any look. Explore our top picks for men’s rectangular timepieces that blend precision and sophistication. Read the full article: Best Men's Rectangular Watches.
BEST MENS RECTANGULAR WATCHES
Rectangular watches make a bold statement in men’s fashion, merging classic style with a modern edge. Designed for those who seek unique geometry and craftsmanship, these watches bring an elevated touch to any look. Explore our top picks for men’s rectangular timepieces that blend precision and sophistication. Read the full article: Best Men's Rectangular Watches.
JAEGER-LECOULTRE REVERSO
Inspired by Studio 54, this ladies gold rectangular watch brings a bold statement to your wrist. Merging contemporary style with Swiss craftsmanship, it exudes luxury with its polished skeleton dial and reflective gold case that catches the eye. Designed for women who want to stand out, the VIEREN Gold Mirror watch embodies sophistication, making it perfect for evening events or elevating everyday attire with a touch of glamour.
JAEGER-LECOULTRE REVERSO
Inspired by Studio 54, this ladies gold rectangular watch brings a bold statement to your wrist. Merging contemporary style with Swiss craftsmanship, it exudes luxury with its polished skeleton dial and reflective gold case that catches the eye. Designed for women who want to stand out, the VIEREN Gold Mirror watch embodies sophistication, making it perfect for evening events or elevating everyday attire with a touch of glamour.
VIEREN GOLD SUNRAY
This striking gold rectangular watch radiates sophistication. Inspired by Studio 54 glamour, VIEREN Gold Sunray is expertly crafted for modern men. Its stunning sunray skeleton dial beautifully captures and reflects light, playing on the nostalgia of record players. Merging contemporary design with timeless luxury, this timepiece is a vital addition to any discerning collector’s collection. Equipped with a precise Swiss automatic movement, and limited to just five pieces, this exclusive timepiece stands out for those seeking a unique expression of style.
VIEREN GOLD SUNRAY
This striking gold rectangular watch radiates sophistication. Inspired by Studio 54 glamour, VIEREN Gold Sunray is expertly crafted for modern men. Its stunning sunray skeleton dial beautifully captures and reflects light, playing on the nostalgia of record players. Merging contemporary design with timeless luxury, this timepiece is a vital addition to any discerning collector’s collection. Equipped with a precise Swiss automatic movement, and limited to just five pieces, this exclusive timepiece stands out for those seeking a unique expression of style.
BEST WOMENS RECTANGULAR WATCHES
Elegant and timeless, a ladies rectangular watch makes a statement with their unique shape and refined design. From delicate detailing to modern minimalism, our top picks celebrate the perfect blend of function and fashion. Explore the full list: Best Women's Rectangular Watches.
BEST WOMENS RECTANGULAR WATCHES
Elegant and timeless, a ladies rectangular watch makes a statement with their unique shape and refined design. From delicate detailing to modern minimalism, our top picks celebrate the perfect blend of function and fashion. Explore the full list: Best Women's Rectangular Watches.
Cartier Panthère
The Cartier Panthère watch embodies timeless luxury and feminine elegance, making it an ideal choice for women who appreciate iconic design. Its heritage dates back to the early 20th century and is synonymous with sophistication, with a bracelet inspired by Parisian style legend Jeanne Toussaint. The Panthère’s slender rectangular case and impeccable craftsmanship enhance any outfit, whether for a formal event or a casual day out, exuding effortless chic and confidence.
Cartier Panthère
The Cartier Panthère watch embodies timeless luxury and feminine elegance, making it an ideal choice for women who appreciate iconic design. Its heritage dates back to the early 20th century and is synonymous with sophistication, with a bracelet inspired by Parisian style legend Jeanne Toussaint. The Panthère’s slender rectangular case and impeccable craftsmanship enhance any outfit, whether for a formal event or a casual day out, exuding effortless chic and confidence.
VIEREN GOLD STEREO DIAMOND
The VIEREN Gold Stereo Diamond watch combines vintage-inspired luxury with contemporary design. Featuring a radiant gold case adorned with 93 natural diamonds, this timepiece is designed for women who want to make a lasting impression. Channeling the glamour of Studio 54, the Stereo Diamond model is perfect for special occasions or adding a dazzling touch to everyday wear. With its exquisite all-gold skeleton design and limited availability of just 5 exclusive pieces, this striking rectangular watch is sure to command attention and admiration at any celebration.
VIEREN GOLD STEREO DIAMOND
The VIEREN Gold Stereo Diamond watch combines vintage-inspired luxury with contemporary design. Featuring a radiant gold case adorned with 93 natural diamonds, this timepiece is designed for women who want to make a lasting impression. Channeling the glamour of Studio 54, the Stereo Diamond model is perfect for special occasions or adding a dazzling touch to everyday wear. With its exquisite all-gold skeleton design and limited availability of just 5 exclusive pieces, this striking rectangular watch is sure to command attention and admiration at any celebration.
DISCOVER VIEREN'S RECTANGULAR WATCHES
"Moments of modernism, texture, things that are tone-on-tone... I tried to merge all those ideas into one watch."
Sunny Fong, VIEREN Creative Director
DISCOVER VIEREN'S RECTANGULAR WATCHES
"Moments of modernism, texture, things that are tone-on-tone... I tried to merge all those ideas into one watch."
Sunny Fong, VIEREN Creative Director
GOLD WAVES
Inspired by the artistry of sound and time, the VIEREN Gold Waves luxury watch embodies the finest Swiss craftsmanship. Its 3D-beveled dial creates a dynamic visual rhythm, beautifully showcasing the Swiss ETA-2671 automatic movement—a hallmark of precision. With its striking skeleton design, this exclusive piece is a true testament to modern luxury and engineering excellence.
Limited to 5 special edition pieces.
GOLD WAVES
Inspired by the artistry of sound and time, the VIEREN Gold Waves luxury watch embodies the finest Swiss craftsmanship. Its 3D-beveled dial creates a dynamic visual rhythm, beautifully showcasing the Swiss ETA-2671 automatic movement—a hallmark of precision. With its striking skeleton design, this exclusive piece is a true testament to modern luxury and engineering excellence.
Limited to 5 special edition pieces.
BLACK DIAMOND
Drawing inspiration from modernist architecture, the VIEREN Black Diamond watch is an architectural marvel in luxury watchmaking. Featuring 31 hand-set black diamonds on a geometric dial, its ultra-thin rectangular case is finished with a DLC-coated matte black exterior for a sleek, scratch-resistant surface. A refined example of understated Swiss luxury, this timepiece is ideal for any occasion.
Limited to 100 exclusive pieces.
BLACK DIAMOND
Drawing inspiration from modernist architecture, the VIEREN Black Diamond watch is an architectural marvel in luxury watchmaking. Featuring 31 hand-set black diamonds on a geometric dial, its ultra-thin rectangular case is finished with a DLC-coated matte black exterior for a sleek, scratch-resistant surface. A refined example of understated Swiss luxury, this timepiece is ideal for any occasion.
Limited to 100 exclusive pieces.
MATTE WHITE
VIEREN Matte White offers minimalist sophistication with its tonal matte white dial and signature 18K gold rehaut ring. Crafted within a sleek stainless steel rectangular case, it represents the essence of Swiss automatic design. Perfect for both casual and formal occasions, this timepiece is a refined choice for the modern collector.
Limited to 100 exclusive pieces.
MATTE WHITE
VIEREN Matte White offers minimalist sophistication with its tonal matte white dial and signature 18K gold rehaut ring. Crafted within a sleek stainless steel rectangular case, it represents the essence of Swiss automatic design. Perfect for both casual and formal occasions, this timepiece is a refined choice for the modern collector.
Limited to 100 exclusive pieces.
BLACK CROC
VIEREN Black Croc offers a fresh take on the classic leather watch, blending fashion with Swiss engineering. Featuring a premium leather dial and black croc-patterned strap, it embodies sophistication and comfort. This timepiece transitions seamlessly from day to night, perfect for those who appreciate refined luxury and versatility.
Limited to 100 exclusive pieces.
BLACK CROC
VIEREN Black Croc offers a fresh take on the classic leather watch, blending fashion with Swiss engineering. Featuring a premium leather dial and black croc-patterned strap, it embodies sophistication and comfort. This timepiece transitions seamlessly from day to night, perfect for those who appreciate refined luxury and versatility.
Limited to 100 exclusive pieces.
GOLD STEREO DIAMOND
Inspired by the glamour of Studio 54, the VIEREN Gold Stereo Diamond watch is a luxurious celebration of Swiss craftsmanship. Adorned with 93 hand-set natural diamonds on a skeleton dial, this hyper-limited timepiece exudes elegance and brilliance. A bold statement piece, it is the ultimate symbol of luxury and artistry for the modern collector.
Limited to 5 special edition pieces.
GOLD STEREO DIAMOND
Inspired by the glamour of Studio 54, the VIEREN Gold Stereo Diamond watch is a luxurious celebration of Swiss craftsmanship. Adorned with 93 hand-set natural diamonds on a skeleton dial, this hyper-limited timepiece exudes elegance and brilliance. A bold statement piece, it is the ultimate symbol of luxury and artistry for the modern collector.
Limited to 5 special edition pieces.
“It’s my daily wear. I’m really impressed by the ability to dress it up and down.”
SUMMARY
Luxury rectangular watches embody artistry, history, and personal expression. With their distinctive shapes and sophisticated designs, these timepieces appeal to both collectors and those seeking to make a statement in their everyday lives. Each piece carries a unique story and showcases exceptional craftsmanship deserving of celebration. Whether you opt for a classic brand like Cartier or a modern innovator such as VIEREN, investing in a rectangular watch is a celebration of timeless elegance. Elevate your collection today and discover the allure of these iconic timepieces.
SUMMARY
Luxury rectangular watches embody artistry, history, and personal expression. With their distinctive shapes and sophisticated designs, these timepieces appeal to both collectors and those seeking to make a statement in their everyday lives. Each piece carries a unique story and showcases exceptional craftsmanship deserving of celebration. Whether you opt for a classic brand like Cartier or a modern innovator such as VIEREN, investing in a rectangular watch is a celebration of timeless elegance. Elevate your collection today and discover the allure of these iconic timepieces.
ABOUT THE AUTHOR
Jess Chow, Founder and CEO VIEREN
As Canada’s first female founder of a luxury watch brand, Jess is passionate about horology and dedicated to crafting modern Swiss Made automatic timepieces that merge artistry and precision with VIEREN.
ABOUT THE AUTHOR
Jess Chow, Founder and CEO VIEREN
As Canada’s first female founder of a luxury watch brand, Jess is passionate about horology and dedicated to crafting modern Swiss Made automatic timepieces that merge artistry and precision with VIEREN.
UNLOCK: THE AUTOMATIC WATCHES GUIDE
Gain exclusive access to our in-depth guide on automatic watches and take your knowledge to the next level.
.
SUGGESTED FOR YOU
SUGGESTED FOR YOU
