STORIES


STORIES


September 20, 2023 [New York, US] – VIEREN, the Toronto-based independent luxury watchmaker, is thrilled to announce the release of three captivating Diamond styles, adding to this year’s Stereo collection of skeletonised automatic timepieces inspired by the opulence of Studio 54.

The latest Stereo collection was first introduced in March with the launch of Gold Mirror, followed by Gold Sunray during the summer season: two gold-on-gold, textured novelties to kick off the new gilded chapter for the brand’s modernist timepiece collections. To continue in the trend of this year’s music theme – a tribute to the unbridled energy of the disco era – VIEREN is introducing a triad of diamond-studded styles in three striking colours: Gold (18k PVD-plated), Steel (316L stainless steel), and Black (DLC-plated), offering a new take on bold maximalism and high impact glamour.
September 20, 2023 [New York, US] – VIEREN, the Toronto-based independent luxury watchmaker, is thrilled to announce the release of three captivating Diamond styles, adding to this year’s Stereo collection of skeletonised automatic timepieces inspired by the opulence of Studio 54.

The latest Stereo collection was first introduced in March with the launch of Gold Mirror, followed by Gold Sunray during the summer season: two gold-on-gold, textured novelties to kick off the new gilded chapter for the brand’s modernist timepiece collections. To continue in the trend of this year’s music theme – a tribute to the unbridled energy of the disco era – VIEREN is introducing a triad of diamond-studded styles in three striking colours: Gold (18k PVD-plated), Steel (316L stainless steel), and Black (DLC-plated), offering a new take on bold maximalism and high impact glamour.

“A live concert is exciting to me because it exudes timeless confidence, while embracing the electrifying energy of being centre stage.”

Sunny Fong, VIEREN Creative Director

“A live concert is exciting to me because it exudes timeless confidence, while embracing the electrifying energy of being centre stage.”

Sunny Fong, VIEREN Creative Director
The three Diamond references are housed in VIEREN’s iconic rectangular watch case, measuring 27mm-wide by 41.5mm-long and 9.2mm in thickness, showcasing architectural angles and sleek lines to comfortably fit every wrist size. Each timepiece is hand-set with 93 diamonds (~0.335 carats) that dance across the dial, and highlighted by the signature 18K gold rehaut ring with an engraved minute scale tucked discreetly inside the case. Complementing this year’s Stereo collection, the new Diamond novelties also feature a unique semi-skeletonised design with a specially engineered date disc that pulls motifs from analog volume metres.

Powering every VIEREN timepiece is the ETA 2671 automatic movement, certifying a 44-hour power reserve with a 28,800 bph beat rate, and revealed by an exhibition caseback made of sapphire crystal. Each special edition watch has been meticulously handcrafted for over six months in La-Chaux-de-Fonds, Switzerland, and is Certified Swiss Made to make time move for you every day.

Design details like gold and gemstones serve as lucky charms to honour founder Jess Chow and Sunny Fong’s Chinese heritage. “We think of wristwatches as talismans of time, so we’ve included elements that bring good luck and fortune,” states Jess Chow, CEO of VIEREN. “The VIEREN logo resembles a bat, a symbol for longevity and happiness in our culture. It sits on an octagonal crown that is inspired by the Bagua, used to ward off bad energy in feng shui. There are 93 diamonds decorating the dial, an angel number sending you guidance and support on your life path.” Beyond Swiss craftsmanship, it’s these thoughtful details that make this a must-have luxury timepiece for the modern collector.

The new special edition Stereo Diamond watches start at $7,250 USD, limited to only five units each, and are available exclusively on vieren.co.
The three Diamond references are housed in VIEREN’s iconic rectangular watch case, measuring 27mm-wide by 41.5mm-long and 9.2mm in thickness, showcasing architectural angles and sleek lines to comfortably fit every wrist size. Each timepiece is hand-set with 93 diamonds (~0.335 carats) that dance across the dial, and highlighted by the signature 18K gold rehaut ring with an engraved minute scale tucked discreetly inside the case. Complementing this year’s Stereo collection, the new Diamond novelties also feature a unique semi-skeletonised design with a specially engineered date disc that pulls motifs from analog volume metres.

Powering every VIEREN timepiece is the ETA 2671 automatic movement, certifying a 44-hour power reserve with a 28,800 bph beat rate, and revealed by an exhibition caseback made of sapphire crystal. Each special edition watch has been meticulously handcrafted for over six months in La-Chaux-de-Fonds, Switzerland, and is Certified Swiss Made to make time move for you every day.

Design details like gold and gemstones serve as lucky charms to honour founder Jess Chow and Sunny Fong’s Chinese heritage. “We think of wristwatches as talismans of time, so we’ve included elements that bring good luck and fortune,” states Jess Chow, CEO of VIEREN. “The VIEREN logo resembles a bat, a symbol for longevity and happiness in our culture. It sits on an octagonal crown that is inspired by the Bagua, used to ward off bad energy in feng shui. There are 93 diamonds decorating the dial, an angel number sending you guidance and support on your life path.” Beyond Swiss craftsmanship, it’s these thoughtful details that make this a must-have luxury timepiece for the modern collector.

The new special edition Stereo Diamond watches start at $7,250 USD, limited to only five units each, and are available exclusively on vieren.co.

“Stunning! We love Gold Mirror! It’s seriously such a special timepiece.”

Sabrina Moldenhauer and Rachel Daguanno

“The craftsmanship behind this watch was curated so beautifully.”

Sam Bolianatz

"Love @vierentime!"

Jess Paige O'Donnell

“Stunning! We love Gold Mirror! It’s seriously such a special timepiece.”

Sabrina Moldenhauer and Rachel Daguanno

“The craftsmanship behind this watch was curated so beautifully.”

Sam Bolianatz

"Love @vierentime!"

Jess Paige O'Donnell
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