Hodinkee
Diving into the Swiss microbrand with a penchant for rectangular timepieces, and exploring the latest addition to its Stereo capsule collection - Gold Waves.
STORIES
STORIES
Saweetie Lives Up to Her "Icy Girl" Label in "Birthday" Music Video with YG and Tyga
The ice queen is dripped out to the max, showing off an exclusive VIEREN gold and diamond watch.
July 2023
Saweetie Lives Up to Her "Icy Girl" Label in "Birthday" Music Video with YG and Tyga
The ice queen is dripped out to the max, showing off an exclusive VIEREN gold and diamond watch.
July 2023
Saweetie has maintained the reigning title of ice queen throughout her musical career, often donning diamond-encrusted get-ups and flashy jewelry. The rapper’s highly-awaited debut album, Pretty Bitch Music LP, has been delayed for two years, but fans are finally receiving a sneak peek of what’s to come with the latest track, “Birthday.”
“Goin’ live on my birthday / Spent a hundred racks on a new chain,” she raps on the new single, which was accompanied by a music video featuring YG and Tyga. The video shows off Saweetie in multiple, birthday-ready looks — from a frosty blue light-piece set to an intricate frock covered head to toe in dazzling sparkles.
Halfway through the birthday-inspired video, she is gifted an exclusive “Icy Grl” timepiece, adorned with 93-hand set diamonds on the watch’s face. This watch is a new Diamond Gold skeletonized timepiece from the independent, woman-owned brand VIEREN — an accessory fit for the ultimate Icy Girl.
“Goin’ live on my birthday / Spent a hundred racks on a new chain,” she raps on the new single, which was accompanied by a music video featuring YG and Tyga. The video shows off Saweetie in multiple, birthday-ready looks — from a frosty blue light-piece set to an intricate frock covered head to toe in dazzling sparkles.
Halfway through the birthday-inspired video, she is gifted an exclusive “Icy Grl” timepiece, adorned with 93-hand set diamonds on the watch’s face. This watch is a new Diamond Gold skeletonized timepiece from the independent, woman-owned brand VIEREN — an accessory fit for the ultimate Icy Girl.
Saweetie has maintained the reigning title of ice queen throughout her musical career, often donning diamond-encrusted get-ups and flashy jewelry. The rapper’s highly-awaited debut album, Pretty Bitch Music LP, has been delayed for two years, but fans are finally receiving a sneak peek of what’s to come with the latest track, “Birthday.”
“Goin’ live on my birthday / Spent a hundred racks on a new chain,” she raps on the new single, which was accompanied by a music video featuring YG and Tyga. The video shows off Saweetie in multiple, birthday-ready looks — from a frosty blue light-piece set to an intricate frock covered head to toe in dazzling sparkles.
Halfway through the birthday-inspired video, she is gifted an exclusive “Icy Grl” timepiece, adorned with 93-hand set diamonds on the watch’s face. This watch is a new Diamond Gold skeletonized timepiece from the independent, woman-owned brand VIEREN — an accessory fit for the ultimate Icy Girl.
“Goin’ live on my birthday / Spent a hundred racks on a new chain,” she raps on the new single, which was accompanied by a music video featuring YG and Tyga. The video shows off Saweetie in multiple, birthday-ready looks — from a frosty blue light-piece set to an intricate frock covered head to toe in dazzling sparkles.
Halfway through the birthday-inspired video, she is gifted an exclusive “Icy Grl” timepiece, adorned with 93-hand set diamonds on the watch’s face. This watch is a new Diamond Gold skeletonized timepiece from the independent, woman-owned brand VIEREN — an accessory fit for the ultimate Icy Girl.
