VIEREN 12 Frames Toronto Pop Up
When Time Meets Art
Step into the world of VIEREN and experience an artistic expression of 12 limited edition timepieces. This immersive exhibition celebrates modern design, Swiss craftsmanship, and the precision engineering behind our iconic rectangular watches by award-winning Canadian designer Sunny Fong. Explore the interplay of materials, texture, and light inspired by modernist art and architecture, where luxury watchmaking and contemporary design converge.
“Time is a beautiful art form — canvases of inspiration crafted to tell your unique story.”
Sunny Fong, VIEREN Creative Director
Introducing Gold Waves
Inspired by the artistry of sound, Gold Waves transforms vintage stereo systems into a sculptural Swiss automatic timepiece. A striking 3D-beveled skeleton dial and reimagined date disc reveal the precision of the ETA 2671 automatic movement beneath, creating a bold collector's piece that speaks through light, form, and movement.
The Elegance of Steel
Echoing the clean lines of modernist architecture, the Steel Collection celebrates refined minimalism. Polished stainless steel, tone-on-tone finishes, and sculptural forms create versatile timepieces that balance understated style with everyday luxury.
Make it Monochrome
Inspired by the architecture of Mies van der Rohe, the Black Collection embraces monochromatic design with scratch-resistant DLC-coated cases, bold geometric forms, and exceptional durability for everyday wear.
Leather, Reimagined
Inspired by Sunny Fong's fashion heritage, the Leather Collection pairs genuine leather dials with matching straps for a seamless expression of texture, craftsmanship, and modern luxury.
The Grandeur of Gold
The Gold Collection captures the opulence and unbridled energy of the disco era through sculptural all-gold designs and reimagined skeleton dials. Playing with polished to brushed finishes and diamond-set creations, each timepiece balances bold expression with timeless Swiss craftsmanship.
About VIEREN
VIEREN was founded by Jess Chow, Canada's first female founder of a luxury watch brand, and award-winning fashion designer Sunny Fong. Together, they blend contemporary design, family horology heritage, and Certified Swiss Made craftsmanship to create sculptural rectangular timepieces that challenge traditional watchmaking.
Inspired by modernist architecture, art, and culture, every VIEREN watch is handcrafted in Switzerland and designed to power your time.
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Discover why Swiss Made watches define luxury horology and how VIEREN celebrates Swiss craftsmanship in every limited edition rectangular timepiece.
Find out how modern architecture inspires VIEREN’s luxury rectangular watches. Discover sculptural timepieces merging design with Swiss craftsmanship.
Explore how art, fashion, and culture shape luxury watch design. Discover VIEREN’s Swiss Made rectangular watches and modern approach to horology.
Explore The Making of VIEREN, a five-part series revealing Swiss Made watchmaking, modern design, and craftsmanship behind rectangular timepieces.