STORIES


STORIES


IN LIGHT OF SUMMER SOLSTICE

VIEREN took centre stage on the first day of summer with the release of the latest Gold Sunray special edition timepiece inspired by Studio 54 and spinning vinyl records. Thirty exclusive Power Players were invited to celebrate the launch of the new all-gold automatic skeleton watch from the coveted Stereo Collection with cocktails and canapés at Salon Alo in Toronto. Read the story.

IN LIGHT OF SUMMER SOLSTICE

VIEREN took centre stage on the first day of summer with the release of the latest Gold Sunray special edition timepiece inspired by Studio 54 and spinning vinyl records. Thirty exclusive Power Players were invited to celebrate the launch of the new all-gold automatic skeleton watch from the coveted Stereo Collection with cocktails and canapés at Salon Alo in Toronto. Read the story.

“A remix of VIEREN’s classic rectangular design, the collection pays homage to the glamour and style of the fabled Manhattan discotheque Studio 54.”

“A remix of VIEREN’s classic rectangular design, the collection pays homage to the glamour and style of the fabled Manhattan discotheque Studio 54.”

A GOLDEN HAPPY HOUR

The modern space at the Michellin-starred restaurant was transformed into a golden paradise for luxury watchmaking. Guests were greeted with a golden ticket to redeem for one of VIEREN’s signature Gold Sunray Cocktails, as they explored modern timepiece collections at the private event.

A GOLDEN HAPPY HOUR

The modern space at the Michellin-starred restaurant was transformed into a golden paradise for luxury watchmaking. Guests were greeted with a golden ticket to redeem for one of VIEREN’s signature Gold Sunray Cocktails, as they explored modern timepiece collections at the private event.

SYNCHRONIZE YOUR STYLE

Guests had the special opportunity to be the first to preview the new Gold Sunray watch, trying on timepieces and taking photos in the vinyl-inspired photo booth. One of the highlights was having @nessalilly on site creating live illustrations of each guest with their favourite watch, all drawn on upcycled vinyl records that were gifted to every member to compliment the new launch.

SYNCHRONIZE YOUR STYLE

Guests had the special opportunity to be the first to preview the new Gold Sunray watch, trying on timepieces and taking photos in the vinyl-inspired photo booth. One of the highlights was having @nessalilly on site creating live illustrations of each guest with their favourite watch, all drawn on upcycled vinyl records that were gifted to every member to compliment the new launch.

A POWERFUL NIGHT OF CELEBRATIONS

Thank you to everyone who came out to support a new generation of watchmakers inspiring to make time move for you. Join our email list for exclusive invites to future events and updates on new watch releases.

A POWERFUL NIGHT OF CELEBRATIONS

Thank you to everyone who came out to support a new generation of watchmakers inspiring to make time move for you. Join our email list for exclusive invites to future events and updates on new watch releases.

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