CHICAGO WINDUP WATCH FAIR
July 2022
CHICAGO, YOU'RE AN INSPIRATION
In July 2022, VIEREN Founders Jess and Sunny travelled to the windy city to join the Worn & Wound family at the inaugural Windup Watch Fair in Chicago. It was the first time they showcased their OG Automatic watch collection in person. Check out highlights from the event below!
WINDUP WATCH FAIR
July 15 to 17, 2022
221 N Paulina Street
Chicago, Illinois
CHICAGO, YOU'RE AN INSPIRATION
In July 2022, VIEREN Founders Jess and Sunny travelled to the windy city to join the Worn & Wound family at the inaugural Windup Watch Fair in Chicago. It was the first time they showcased their OG Automatic watch collection in person. Check out highlights from the event below!
WINDUP WATCH FAIR
July 15 to 17, 2022
221 N Paulina Street
Chicago, Illinois
"VIEREN came all the way from Toronto for their first showing at Windup Watch Fair! Be sure to stop by their booth to see their modern designs in person."
"VIEREN came all the way from Toronto for their first showing at Windup Watch Fair! Be sure to stop by their booth to see their modern designs in person."
INSPIRED BY MODERNIST ARCHITECTURE
Following the design codes of Mies van der Rohe, the brand built structural displays with the VIEREN logo highlighted in bright white lighting. The Matte series (Matte White, Matte Black) sat below the Diamond series (White Diamond, and Black Diamond). Each limited edition timepiece was wrapped around an all black vegan leather watch stand, which comes complimentary with every VIEREN bracelet watch.
THE LEATHER DIAL
The latest addition, Black Croc, extends leather from the strap onto the dial, and onto the back of this display. The exhibition case back shows off the Swiss Made ETA-2671 automatic watch movement with 25 jewels and 44 hour power reserve. Each limited edition timepiece is numbered out of 100.
INSPIRED BY MODERNIST ARCHITECTURE
Following the design codes of Mies van der Rohe, the brand built structural displays with the VIEREN logo highlighted in bright white lighting. The Matte series (Matte White, Matte Black) sat below the Diamond series (White Diamond, and Black Diamond). Each limited edition timepiece was wrapped around an all black vegan leather watch stand, which comes complimentary with every VIEREN bracelet watch.
THE LEATHER DIAL
The latest addition, Black Croc, extends leather from the strap onto the dial, and onto the back of this display. The exhibition case back shows off the Swiss Made ETA-2671 automatic watch movement with 25 jewels and 44 hour power reserve. Each limited edition timepiece is numbered out of 100.
Chicago shoppers were impressed with the custom single-link seven-row stainless steel bracelet, citing it "moves like water".
Chicago shoppers were impressed with the custom single-link seven-row stainless steel bracelet, citing it "moves like water".
A COMMUNITY OF PASSIONATE WATCH ENTHUSIASTS
We were overwhelmed by the passion of the watch community in Chicago. It was amazing to hear the positive response for our watches and we’re thrilled to continue to share more. A few highlights we heard from Chicago included the modern rectangular shape, nice feel of the bracelet, and signature 18K gold rehaut ring. It was also one of the only options that worked for both men and women at the fair.
A COMMUNITY OF PASSIONATE WATCH ENTHUSIASTS
We were overwhelmed by the passion of the watch community in Chicago. It was amazing to hear the positive response for our watches and we’re thrilled to continue to share more. A few highlights we heard from Chicago included the modern rectangular shape, nice feel of the bracelet, and signature 18K gold rehaut ring. It was also one of the only options that worked for both men and women at the fair.
TIME TO CELEBRATE
Of course, we had some fun too! From exploring the city on the Chicago Foundation Architectural Boat Tour, to wining and dining at chef Curtis Duffy’s modernist restaurant Ever, to seeing one of our favourite DJ’s Above & Beyond, it was an unbelievable trip for us.
Thank you to everyone for the support - you really made this first watch fair for us very special. A big shout-out to Windup Watch Fair, Worn & Wound, and all the amazing people we met in Chicago. Register your email below for invites to upcoming events in your city.
See you all in New York!
Thank you to everyone for the support - you really made this first watch fair for us very special. A big shout-out to Windup Watch Fair, Worn & Wound, and all the amazing people we met in Chicago. Register your email below for invites to upcoming events in your city.
See you all in New York!
TIME TO CELEBRATE
Of course, we had some fun too! From exploring the city on the Chicago Foundation Architectural Boat Tour, to wining and dining at chef Curtis Duffy’s modernist restaurant Ever, to seeing one of our favourite DJ’s Above & Beyond, it was an unbelievable trip for us.
Thank you to everyone for the support - you really made this first watch fair for us very special. A big shout-out to Windup Watch Fair, Worn & Wound, and all the amazing people we met in Chicago. Register your email below for invites to upcoming events in your city.
See you all in New York!
Thank you to everyone for the support - you really made this first watch fair for us very special. A big shout-out to Windup Watch Fair, Worn & Wound, and all the amazing people we met in Chicago. Register your email below for invites to upcoming events in your city.
See you all in New York!
SHOP OG AUTOMATIC
SHOP OG AUTOMATIC
