PRESS
Rhonda Riche
June 30, 2022

Must-Have Homegrown Canadian Watch Brands

At Bay Street Bull, we like to think we know a thing or two about investment and boosting local talent is one of the best investments Canadians can make, whether through fashion, auto, or timepiece manufacturers. That’s why this Canada Day, we’re highlighting the following Canadian watch brands who are shaking up the industry.
Fans of a more modernist aesthetic will fall hard for the classic streamlined shape of Toronto brand VIEREN’s rectangular unisex timepieces. Founded by entrepreneur Jessica Chow and designer Sunny Fong, Chow brings a family history in horology (she comes from a family of watchmakers) while Fong offers fashion sense to the table (he was a contestant on Project Runway All Stars). The result is a premium minimalist watch powered with bespoke movements made in La-Chaux-de-Fonds, Switzerland. The most recent addition to VIEREN’s minimalist automatic minimalist collection is the luxe Black Croc ($2500 CAD).

PRESS
Rhonda Riche
June 30, 2022

Must-Have Homegrown Canadian Watch Brands

At Bay Street Bull, we like to think we know a thing or two about investment and boosting local talent is one of the best investments Canadians can make, whether through fashion, auto, or timepiece manufacturers. That’s why this Canada Day, we’re highlighting the following Canadian watch brands who are shaking up the industry.
Fans of a more modernist aesthetic will fall hard for the classic streamlined shape of Toronto brand VIEREN’s rectangular unisex timepieces. Founded by entrepreneur Jessica Chow and designer Sunny Fong, Chow brings a family history in horology (she comes from a family of watchmakers) while Fong offers fashion sense to the table (he was a contestant on Project Runway All Stars). The result is a premium minimalist watch powered with bespoke movements made in La-Chaux-de-Fonds, Switzerland. The most recent addition to VIEREN’s minimalist automatic minimalist collection is the luxe Black Croc ($2500 CAD).

SHOP OG AUTOMATIC

SHOP OG AUTOMATIC

VIEREN Swiss automatic watches for men and women editorial